Posts tagged ‘typography’

3 January 2013

Bespoke Studio e-newsletters by Studio Newwork

First of all, I hope you had wonderful holidays ! I wish us all a highly creative year, filled with genius ideas, stunning projects and outstanding events !

The first post of the year is about graphic design, great graphic design. Studio Newwork was assigned to make Bespoke Studio e-newsletters, and they chose to make them look just like posters ; a very geometrical approach, that takes the time to find the good proportions, colors, angulations. The result sublimates the beauty of Bespoke Studio images (their website truly worth a visit). You can also see on Studio Newwork website the “behind the scene” graphic work under those punching posters, very meticulous. Love this systematic and neat approach.

Our approach was simply to-thepoint to let them know that Bespoke has been producing strong work. We removed all the unnecessary information, and we used one big, bold image, the photographer’s name and their agency’s name, and Bespoke Studio’s contact info on each e-Newsletter. Dynamic image cropping was one of the technique we used. Original images are great, but we cropped images carefully yet fearlessly. And one of the most important points of these e-Newsletter is to work flawlessly as triptik posters. They should go together well even though the images were shot by different photographers. Another important point is the grid to place design elements where they visually relate to the image. All the design elements are placed and aligned by using perfect square, 2:3 proportion, 90 degrees.

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Tout d’abord, j’espère que vous avez passé de merveilleuses vacances ! Je nous souhaite à tous une année hautement créative, remplie d’idées géniales, de projets superbes et d’évènements mémorables !

Le premier post de l’année est à propos du design graphique, du grand design graphique ! Le Studio Newwork a été choisi pour créer l’info-lettre du studio photographique Bespoke et ils ont décidé de présenter ces courriels sous la forme de posters très géométriques, en prenant bien le temps de trouver les proportions exactes, le match de couleur parfait et la position juste de la typographie. Le résultat sublime les images de Bespoke Studio (d’une grande qualité… leur site web vaut le détour). Le site web du Studio Newwork présente également le travail méticuleux derrière ces affiches frappantes. J’aime vraiment leur approche systématique et soignée, le résultat parle par lui-même.








Via It’s Nice That and Studio Newwork.

20 September 2012

Type II by Changing Lines

Via Changing Lines.

22 August 2012

RUN, an Olympic Park Installation by Monica Bonvicini

Monica Bonvicini created this awesome typographic art installation for the 2012 London Olympics. This is the largest standalone artwork on the olympic park, made of three nine-metre tall letters that form the word “RUN”. The letters are made of mirrored glass and mirrored stainless steel.

“In daylight, the letters will act as a mirror for visitors and reflect their surroundings, and at night the letters will become more transparent and glow with complex internal LED lighting.”

Via The Inspiration Grid.

21 February 2012

Alphabet Topography by Synoptic Office

The physical form of language is a record of collective memory. In this monotype typeface, the height of the letterforms is determined by how often a letter is used. This typeface maps the rhythmic ebb and flow of English. Each letter sits in a 6 x 6 inch square, allowing for any combination of letters to run seamlessly both vertically and horizontally.

By Synoptic Office.

Via It’s Nice That.

20 January 2011

Revolutionary Road by Leszek Juraszczyk

Here are some typography illustrations by Leszek Juraszczyk from Poland. He was inspired by Sam Mendes’s Revolutionary Road movie. I love this Hessel font and the colors he used…

Found at bumbumbum.

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